BLOODHOUND Successfully Tests Europe’s Largest Hybrid Rocket

At the Aerohub, Newquay Cornwall Airport, the BLOODHOUND Project successfully tested its unique hybrid rocket system, for first time.

Bell Stone Associates Ltd have had the exciting opportunity of being involved as a sponsor of the Bloodhound project. One we have very much enjoyed this summer. Supporting this project has required a lot of work indeed. We have though been happy to provide all the advertisement for this project; which included producing and installing advertising banners, staging areas, display screens, and most importantly the gantry that housed the rocket itself! At 4 meters (12 feet) long, 45.7 cm (18 inches) in diameter and 450kg in weight, BLOODHOUND’s rocket is the largest of its kind ever designed in Europe and the biggest to be fired in the UK for 20 years.

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R2-D2 steals the show at ToyFair and SpringFair 2012!

R2-D2 was unveiled to the market at two of the biggest toy events of the year.

Princess Leia herself was on hand to demonstrate this incredibly fun RC R2-D2,complete with an intergrated weeble wobble self uprighting mechanisim, which proved a great success to both retailers and Star Wars fans.

R2-D2 received fantastic media attention backed by strong orders and has been tipped as 2012 toy of the year. Watch the video below to see R2-D2 in action:

Bell Stone Associates created the modular exhibition stand for Bladez Toys which showcased the remote controlled inflatable R2-D2 (listed as one of the best toys/gadgets by Wired).

Coming out in Q3/Q4 this year, the RC Jumbo Inflatable R2-D2 is expected to retail for around £40, and Bladez promises that there will be additions to the Star Wars Pump & Play range to come.

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Quick Response (QR) Codes for Exhibitions

Quick Response (QR) Codes are two-dimensional codes that can be scanned with smart devices, such as iPhones, to provide access to content such as a link to a website, file download, SMS or potentially anything else you can create a hyperlink for.

QR Codes for Business

A recent study by a Baltimore advertising agency found that 32% of smart phone users have scanned a QR code. However, the British telecoms regulator Ofcom found that only a third of adults currently use a smart device. This means that until the smart phone market grows further, as it inevitably will, the market penetration is only around 15%.
That being said, according to the same Baltimore study 72% of smart phone users say they would be likely to remember an advertisement which included a QR code. These figures suggest that while QR codes are an effective marketing ploy, the scope of their effect is currently limited to quite a small, yet growing, population.
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How to Open a Pop-Up Shop

Pop-up shops appear to be opening everywhere thanks to their temporary nature, providing new and exciting shopping experiences in previously empty retail space. There are many benefits of pop-up shops, but how do you go about opening one for yourself?

Location

The first stage of planning your pop-up shop should go into sourcing a good location. You need to be placed in an area with high footfall, whether it be a currently unoccupied shop, seasonal retail space within a shopping centre, or a co-working area within a current shop. Make sure that you acquire the necessary permission before you occupy your space (such as the city council for public outdoor areas).
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Advantages of Modular Exhibition Systems

Modular exhibition systems are ideal for trade shows and events, allowing you to create impressive professional-looking displays quickly and with minimum fuss. Setting up an elaborate display is easy, often requiring no tools and minimal manual labour (1-2 people). Our modular displays offer many benefits over conventional bespoke exhibition stands, such as:

  • Easy to transport – modular systems are compact in size and highly mobile
  • Simple to construct – often requiring no tools
  • Significant cost benefit – you can re-use and re-configure your stand for numerous shows
  • Expandable – easily increase the size of your stand
  • Lifetime guaranteed – featuring high-quality, fully integrated components
  • Fast delivery

With these strong benefits, it’s easy to see why modular exhibition stands are increasing in popularity. In one example, we have saved a company 80% on their exhibiting costs. If you are interested in seeing how much you could save, whilst still displaying a visually impressive stand at your next trade show, get in touch with us at enquiries@bellstone.co.uk or call 01733 569232.

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